The majority of Swiss shopping centers will grow in 2023
Published: Wednesday, Jun 19th 2024, 09:40
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The Swiss shopping center sector recorded higher sales and higher visitor frequency last year. There were also lots of tenant changes in the shopping centers.
There are 195 shopping centers in Switzerland, including train stations and airports. According to a survey by the industry organization Swiss Council of Shopping Places (SCSP), in which 27 centers took part, 17 shopping temples increased their turnover last year. Six shopping centers were able to maintain their turnover compared to the previous year. Four had to accept a decline in turnover.
The smaller and larger centers were particularly successful, writes the SCSP in its latest market report. Almost three quarters of the "small" shopping centers with sales areas of between 5,000 and 10,000 square meters increased their sales. The largest centers with sales areas of over 25,000 square meters also increased their sales.
Medium-sized centers in the headwind
Meanwhile, medium-sized centers with 10,000 to 25,000 square meters of retail space had the hardest time. All of the centers that recorded a decline in sales came from this category.
With 17 centers, the majority recorded more visitors. At eight centers, visitor numbers remained at the previous year's level, while two lost customers.
According to the SCSP, 25 of the 27 centers surveyed have also seen "significant" changes in their tenant mix in recent years. In total, the tenants changed 120 times. Tenant changes were particularly frequent in the shopping centers with the largest floor space.
According to the report, the change in tenants shows that shopping centers are no longer just about typical retail outlets. Customers don't just want to buy things like sneakers, tomato puree and crime novels in shopping centers, they also want to eat, go to the doctor, get their nails done and have their cell phone mended.
The new additions and re-letting in shopping centers are "mainly in the areas of personal services, health, wellness and everyday consumer goods", according to the report. The most common sectors in shopping centers are fashion, beauty, cosmetics, sport, medicine, gastronomy, food, telecommunications and pet food.
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