Rivella increases sales in 2023
Published: Tuesday, Feb 6th 2024, 10:10
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The beverage manufacturer Rivella increased its turnover last year with stable sales volumes. Rivella and Focuswater bottles were popular both in the domestic market and abroad.
Rivella sold a total of 99 million liters of soft drinks and fruit juices - the same amount as in 2022. The beverage manufacturer thus achieved a 4.3 percent higher turnover of 138 million Swiss francs, as the Swiss family-owned company announced on Tuesday.
Marketing, the presence at events and the sunny fall weather boosted consumption of Rivella drinks, according to the report. Despite the weak euro, the company also grew by almost 4 percent abroad.
According to Rivella, "Focuswater" was particularly popular. The market launch of the caffeinated "Kick" variant and a partnership with mountain biker Jolanda Neff gave the vitamin water a new sales boost, according to the press release.
©Keystone/SDA
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