Wed, Feb 28th 2024
Despite unpredictable weather conditions, Ramseier Suisse sees a 4% increase in sales, reaching CHF 167 million, driven by product expansion and market share gains.
Ramseier Suisse, the beverage manufacturer behind popular brands like Ramseier, Sinalco, and Elmer, announced a 4% increase in turnover, achieving CHF 167 million. This growth is attributed to an uptick in private label orders and expanded product portfolio.
A notable surge in the beer sector, with a 12% increase in sales, alongside the positive performance of its branded products, contributed significantly to this upward trend.
The introduction of SuperT vitamin tea also played a crucial role in enhancing brand visibility and sales. The company’s total unit sales rose by 3.3%, reaching 247 million, with significant advancements in the retail and hospitality sectors, which saw an 8% and 7% increase, respectively.
Despite a challenging year marked by a reduced cider fruit yield—48% fewer cider apples and 76% fewer cider pears compared to the last decade’s average—due to erratic weather patterns. Ramseier Suisse managed to maintain high-quality standards in its Swiss fruit juice offerings, thanks to the warm summer months.
©Keystone/SDA
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